New Wave Television
New Wave Television was established in 2012 and quickly after it has grown into one of the leading Armenian television station in the United States. The New Wave TV became a major source of news and entertainment for the large Armenian community living in Los Angeles.
New Wave TV is broadcasting a wide variety of shows, series, and films produced in Armenia.
It has an ambition to become the number one Armenian television network both in the United States and around the world.
Gavalian Studio was engaged to design a bold branding identity to attract prospective Armenian TV Audience. The outcome of our work together defined New Wave’s verbal and visual identity and better established its position relative to the competition. To enhance the branding platform for newly opened TV station, we also developed advertising materials, including catalogues, business card, brochure, poster, and corporate brand guidelines.