Following my article on Appearance, Usability and Search Engine Friendliness in Web Design where I discussed the importance of looking at the usability and search engine visibility of a website, I have received countless messages from visitors to thesitewizard.com asking me to review their website. While I do not have time to answer such requests individually, I decided that an article outlining some glaring usability flaws that I have found in a number of websites in general would be helpful. This article thus deals with the myths and fallacies commonly believed when designing a website to sell a product or a service.

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Whether you’re a solo freelancer or the head of a huge web design agency (orsomewhere in between), your website often serves as the first point of contact with a potential new client. Displaying an impressive portfolio of work along with a few client testimonials is a great start. But the final piece is key: Your contact form, or as many call it, the “Request a Quote” form, also known as Request for Quotation (RFQ) form or Request for Proposal (RFP) form.

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1. To Establish A Presence
Approximately 957 million people (Sept, 2005) worldwide have access to the World Wide Web (WWW). No matter what your business is, you can’t ignore 957 million people. To be a part of that community and show that you are interested in serving them, you need to be on the WWW for them. You know your competitors will.

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